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Loyalty and Rewards Web and Mobile App

Engaging and delightful loyalty and rewards mobile app and web app for Ireland’s leading plumbing supplies company.

Loyalty and Rewards Mobile App - UX
Sanbra Fyffe Ltd
Project Type
Loyalty, Rewards, Mobile App
14 Weeks
Customer Loyalty and Inbound Marketing
Web, iOS, Android Mobile App

Business Objectives

Ireland’s leading plumbing supplies company wanted to roll out a loyalty and rewards program for their customers. The goal was to increase the customer retention rate, engage them on their upcoming products and incentivize them for their loyalty and product purchases. The brief was to keep it easy, delightful and engaging enough for non-technical people to use this mobile app.

Loyalty and Rewards Mobile App Screens - Programs, Competitions
Ease of use
Build an easy-to-use responsive web and mobile apps that allow customers to upload the product purchase receipts in single click.
Loyalty Web App Screens - Programs, Competitions
Real time updates
Powerful CMS that allows admin to share updates on the upcoming competitions, winners to keep the end customers engaged
Monthly Rewards Competitions - Web App
Powerful Analytics:
Admin should be able to review all the information about the customers like product purchase receipts, store locations, membership tiers etc in real time

Project Development Considerations

Simple and intuitive design with scalable cloud capabilities would be the key to the successful implementation of this project. 

Intuitive Design : Building highly simple yet intuitive design was crucial for the success of this project. Membership programs, upcoming competitions, loyalty program winners and more capabilities were presented in a way that doesn’t overwhelm the end customers. 

Bulk Upload : Point your camera at receipt and upload. Uploading product purchase receipts was the core. It had to be the most easily accessible area. 

Personalized Notifications: Admin’s ability to reach out to users with personalized messaging and updates allows better user retention.

Key Features

Tech Stack Used

Amazon Web Services
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In 14 weeks, the app was launched on the iOS and Android store. Our agile iterations and constant inputs from clients helped us to build out the loyalty and rewards web and mobile app experience that was a success right on launch. 

14 weeks
From zero to launch
Product purchase receipts in first month

"Incredibly simple and easy to use app. Exactly what we were looking for. "

Nuala C.- Director, BrandFire

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Let's build great products together.